Drive FMCG Innovation with Open Innovation Programs
From startup scouting to dynamic hackathons, we provide the tools to drive innovation and stay ahead.
How each Untap product fits FMCG
Hiring, open innovation and one-off competitions are usually run by different teams in the same organisation. Each product below solves one of those jobs — start where the need is sharpest and expand from there.
Graduate marketing and supply-chain intakes
Manage sought-after graduate schemes with assessment centres and volume screening.
- Assessment-centre scheduling and scoring
- Volume screening for seasonal roles
- Employer-brand pages per market
Product and packaging innovation with consumers and startups
Collect concepts from shoppers, R&D and suppliers, then filter them through a consistent stage gate.
- Consumer co-creation calls at campaign scale
- Packaging and sustainability challenges
- Concept scoring linked to R&D pipeline stages
Brand contests and consumer campaigns
Run high-volume public competitions without a bespoke build per campaign.
- Recipe, design and user-generated content contests
- Public voting with fraud protection
- Campaign microsites in brand styling
Drive Growth with Incubator Programs
- Establish incubator programs to support early-stage startups in the FMCG industry. Provide mentorship, resources, and funding to help startups grow and succeed.
- Use Untap to manage the incubator programs, track startup progress, and foster a community of innovation.
Solve Industry Challenges with Open Innovation
- Design and launch innovation challenges to crowdsource solutions from startups and entrepreneurs for specific problems or opportunities in the FMCG sector.
- Untap enables you to define challenge criteria, manage submissions, and engage with a global community of problem-solvers.
Accelerate Product Development with Hackathons
- Organize FMCG-focused hackathons to foster creativity and accelerate the development of innovative products. By bringing together developers, designers, and other tech enthusiasts, you can generate innovative solutions, prototype new products, and identify top talent.
- Use Untap’s platform for end-to-end management of your hackathons, from participant registration to project submission and judging
Enhance Consumer Engagement with Co-Creation Platforms
- Engage with consumers directly through co-creation platforms to develop new products and solutions. Gather valuable feedback and insights to ensure your products meet market needs and preferences.
- Use Untap to collect consumer ideas, track contributions, and integrate insights into your product development process.
Featured program
UNBOX Innovation Challenge
P&G's UNBOX Innovation Challenge used Untap to find solutions for two challenges, shortlisting three startups for each.
Egypt | P&G
More consumer & lifestyle solutions
From consumer-driven programs to product innovation challenges,
From sustainable design contests to collaborative projects,
Untap equips you with the tools to engage stakeholders, foster innovation, and strengthen your industry presence.
Capabilities behind every program here
Sector requirements usually break platforms at the edges — approvals, access control, audit trails, data handling and reporting. These jobs are part of the core platform, included on every plan.
100+
Organisations
400+
Programs launched







